Innovative product musings

Product innovation - part art, part science. When done right, it creates leverage, enabling innovations in small teams to shift entire industries.

Break from the Pack - a book worth reading

Some seven years ago came across a book that truly inspired me and really got me thinking about innovation and how greatly it impacts competitive strategy.

The book "Break from the Pack" by the late great Mr Oren Harari.

If you like to read a very good and funny book on the subject of how to compete effectively in a market crowded by very similar products, buy a copy and I’m sure you’ll both enjoy and learn from it.


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